Tag Archives: What’s On Your Mind (Pure Energy)

Music Video of the Day: What’s On Your Mind (Pure Energy) by Information Society (1988, directed by Mark Pellington)

Posted on by Jedadiah Leland

Leonard Nimoy saying, “Pure energy” was taken from the Star Trek episode Errand of Mercy.  Both the sound of Nimoy’s voice and this energetic video led to this song becoming a surprise hit.  One radio station in Boston played the song on a continuous loop for 25 hours straight, leading people to call the station because they thought “Pure Energy” was a warning that something had gone wrong in the DJ booth.

Mark Pellington was one of those directors who did videos for just about everyone during the first decade of the MTV-era.  He has also directed feature films like Arlington Road and The Mothman Prophecies.

Enjoy!

27 Days of Old School: #7 “What’s On Your Mind (Pure Energy)” (by Information Society)

Posted on by Arleigh

whatsonyourmindsingle

“Tell me what’s on your mind.”

Yes, I want to know what you’re thinking. I do believe I liked this song mostly for it’s beats and catchy chorus, but not much else. Yet, it remains one of my favorite songs growing up during the 80’s.

“What’s On Your Mind” by Information Society has been part of my audio listening rotation for decades now (man, I feel old). Whether it’s the original version released in 1988 or the extended remix or just part of an extended remix by the local DJ. This song always has a place in my queue.

I would say that it’s also my first introduction to dance music that wasn’t part of the Latin freestyle movement. My appreciation of dance and house music will always find it’s roots with this song.