I’ve only seen a handful of music videos from the current decade. This one goes right alongside some of the best I’ve seen. Brodka knows her decades in music all the way back to the 1960s.
2000s – The set looks like the futuristic space set from the glorious throwback lunacy that is the music video for The Darkness’ I Believe In A Thing Called Love.
1990s – Brodka herself starts off the music video looking like I would expect Björk to in one of her 90s music videos. The guitar solo sounds like it would be right at home in a Lenny Kravitz song.
1980s – I can imagine the organist playing with Pete Burns of Dead Or Alive. The eye of course reminds me of The Alan Parsons Project cover for Eye In The Sky.
1970s – They actually redo the famous bit from Bohemian Rhapsody by Queen.
1960s – The whole thing ties back to the 1960s. The band looks and sounds like they could be playing with Tommy James & The Shondells on Crystal Blue Persuasion or Iron Butterfly on In-A-Gadda-Da-Vida. They also throw plenty of psychedelic effects on the screen.
Yet, it all comes together to look like it is a music video from the 2010s that you could watch as a double feature with Problem by Ariana Grande. Most importantly, I like the song. My only complaint is that it feels like it cuts itself short. Its main focus is psychedelic rock. When the guitar solo kicks in, I expect it to carry on longer. But it stops very quickly, which is disappointing. Otherwise, I liked it.
6 from 2016:
- Music Video of the Day: Work From Home by Fifth Harmony ft. Ty Dolla $ign (2016, dir. Director X)
- Music Video of the Day: Side To Side by Ariana Grande ft. Nicki Minaj (2016, dir. Hannah Lux Davis)
- Music Video of the Day: Starving by Hailee Steinfeld, Grey ft. Zedd (2016, dir. Darren Craig)
- Music Video of the Day: Shout Out To My Ex by Little Mix (2016, dir. Sarah Chatfield)