Music Video of the Day: Stayin’ Alive by Bee Gees (1977, dir. Bruce Gowers)


It’s hard enough when there are multiple versions of a video. It’s tough dealing with videos–officially posted or not–disappearing. This is a new one on me. Count it off!

1. The official beegees YouTube account posting:

2. The Rhino YouTube account posting:

3. The BeeGeesVEVO YouTube account posting:

They’re all the exact same video–no difference in runtime or quality. And yes, there is a second version of Stayin’ Alive as you might have gathered from the title of the VEVO account posting.

As for the content of the music video…this is a really upbeat song and the title is Stayin’ Alive…have them wander around abandoned sets at MGM Studios??? It reminds me of the video Gowers did for The First Cut Is The Deepest by Rod Stewart except there it made sense for him to be isolated on a staircase. They were probably just opportunistic since they filmed this video on the sets that were next-door to where Sgt. Pepper’s Lonely Hearts Club Band (1978) was being filmed. At least that’s what Wikipedia says.

I do like that whatever the reason, the video is showing us the opposite of what comes to mind when you go to put this video on. Also, it’s a testament to Gowers’ talent as a director. Back in the 1970s, he could do something for the Bee Gees, Journey, The Rolling Stones, and he’s the one who did Bohemian Rhapsody for Queen. Cut to the early-1980s and you can still his style at work. Sometimes it made for a funny, but memorable video, like Eye Of The Tiger by Survivor. Other times you got Separate Ways (Worlds Apart) by Journey. I’ll talk about that video at some point since that also brings in ABBA, a famous Italian director, and Bohemian Rhapsody–at the very least.

Enjoy!

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