Music Video of the Day: The Cooler with Ringo Starr (1982, dir. Godley & Creme)


I’m terrible with anniversaries or other things I should be aware of to make tie-in posts for. That’s why I missed the 50th anniversary of Sgt. Pepper’s Lonely Hearts Club Band. I’m sure everyone posted the music video for Strawberry Fields Forever yesterday. So let’s go with something else Beatles related.

Back in 1982–or 1981 according to mvdbase–a short film was made starring Ringo Starr that is an extended music video for the songs Private Property, Sure To Fall, and Attention. From what I’ve read, this earned Lol Creme and Kevin Godley a nomination for a Palme d’Or at the Cannes Film Festival for Best Short Film. Also from what I’ve read, it not only has Ringo in it, but Paul, Linda, and Barbara Bach.

I know I’ve said on numerous occasions that when something crosses the into A Hard Day’s Night territory then I don’t include it in one of these posts, but I’m making an exception here. Besides, it’s only about 10 minutes long. It’s not like the ABC film Mantrap (1983). That is over 50 minutes long.

I’m guessing this is Barbara Bach. I’m not really sure. I have no idea where Linda is in this.

I do know that this is definitely Paul.

The gist is that the audience travels with Ringo as he goes through a bunch of references to prison movies like The Great Escape (1963). As we go along we see Ringo try to escape in different ways. He has to shine Ilsa: She-Wolf of the SS’ boots. He has a delusion that he is in the Old West where Paul may have also played the following cowboy:

I’m quite sure it’s him. I’m just not 100% sure.

Eventually Ringo McClane…

comes across what he thinks is going to be an exit, but it just takes him back to the cooler again.

Seeing as this came out in 1982, that would make this year the 35th anniversary of The Cooler. I found it to be enjoyable. It’s a nice little piece of post-Beatles work that I have to imagine has all but fallen into obscurity.

We can do one better than just that though. Since it is 2017, that means it’s also the 30th anniversary of when Ringo did commercials for Sun Country Classic Wine Cooler.

Ringo and a polar bear. I love it. I would have enjoyed it more if it were the polar bear played by Vincent Price, but I still enjoy these.

Enjoy!

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