Well, we can add Funkadelic to the list of groups that made groundbreaking music videos in 1970s. We’ve had numerous ones from ABBA doing all sorts of stuff. We had AC/DC taking what would otherwise be a simple stage performance and making it feeling intimate. We had Hall & Oates making the anti-video. We had Alice Cooper foreshadowing all kinds of things that would become staples of music videos, but most notably, the quick editing. Now we have Funkadelic, before becoming part of Parliament-Funkadelic, also doing location shooting and integrating the filmmaking into the song the way Elected by Alice Cooper did. Whereas that one called for a lot of quick cuts, this song lends itself to more laid back long takes. Also like Elected, they aren’t performing the song. You do see a couple of them with instruments, but it doesn’t seem into tie to the song you are hearing. The instruments are just there. The focus is on the trippy visuals. I can’t help but look at it and think: “Funkadelic Takes NYC”. I have to imagine this was fun to film.
Sit back and enjoy!