Music Video of the Day: Closer by Nine Inch Nails (1994, dir. Mark Romanek)


We’ve reached the end of my little journey from synthpop to industrial rock, and I think I’ve saved the best for last.

I didn’t watch MTV much in the early to mid-1990s, but I did on occasion. This was one of those music videos that would instantly stop me in my tracks. If it was on, then I was in front of the TV. At the time, it was the music video with the spinning pig’s head that seemed forbidden somehow. I also remember it being one of the most weird and best put together music videos of the time. Oh yeah, and the song is awesome. This is coming from someone who was not a fan of Nine Inch Nails either. I appreciated this song, I liked The Perfect Drug, and certainly was aware of their existence, but that still didn’t do it for me.

Today I remember Trent Reznor spinning on his back in the air more than anything else about it. The rest is filled with disturbing imagery, or at least imagery that appears disturbing when it is shown the way it is. I mean a lot of it is just stuff you would expect in a museum exhibit. One screwed up museum exhibit with the Warren Commission judging you for being there, but still. I’m also pretty sure that’s a picture of Jack Nicholson on the wall next to the monkey reminding me that I eventually have to do Jesus Christ Pose by Soundgarden. That’s really all I have to say because while I may love the song and video, I still have no real idea what it means. I just know that I want to watch it over and over till I figure it out, or it remains a mystery. Shouldn’t be too hard though, but I kind of like it just being a visual feast without any particular purpose to me.

This is one of those music videos where we know more than just the director.

Krista Montagna produced it, and appears to have produced some music videos for Madonna. She was also a production assistant on Silent Night, Deadly 2 (1987). That means the woman who produced this music video was probably there to witness Eric Freeman deliver his insanely over-the-top performance. Perhaps she was even there for “Garbage Day!”

On photography we have Harris Savides. He worked on numerous music videos. Some notable examples are Everybody Hurts for R.E.M. and Criminal for Fiona Apple. Not bad. He’s also done some work on feature films like Zodiac (2007), American Gangster (2007), Milk (2008), and Frances Ha (2012) among others. Again, not bad.

Robert Duffy edited the music video. He basically worked on other music videos that Mark Romanek made. Although, he did edit R.E.M.’s Losing My Religion. He has worked in feature films too, having edited The Cell (2000) and Self/less (2015).

Tom Foden worked as the production designer. Tom Foden did a few music videos, and what do you know, he was the art director on Radiohead’s Fake Plastic Trees. I didn’t expect that tie-in with what I said about Ministry’s Over The Shoulder. Foden also worked on The Cell and Self/less among other feature films as a production designer.

I guess the one we have to thank for Reznor spinning on his back in the air is Ashley Beck who did the visual effects on this and two other Mark Romanek music videos. She’s done visual effects on Romanek’s One Hour Photo (2002) all the way up to Suicide Squad (2016).

I guess I could go to Wikipedia and find out the intention of the music video, but I’m not going to do that. I’d like it to remain a mystery for me to crack for the time being.

Enjoy!

Song of the day: Every Day Is Exactly The Same (performed by Nine Inch Nails)


Hearing “The Hand That Feeds” playing in the background of the trailer for Red Riding Hood inspired me to go to my CD collection and dig out Nine Inch Nails’ Without Teeth (released in 2005 but not purchased by tone-deaf little me until 2007).  Originally, I was thinking of doing a post about “The Hand That Feeds” but as I listened, I rediscovered my favorite song from Without Teeth, “Every Day Is Exactly The Same.” 

Every time I listen to this song, I feel as if I’m back in 2007 and I’m hit by deluge of bittersweet memories.  I was still in college but I had reached the point where, for the first time, I realized that I would soon be graduating and I would actually have to start living the life that all of this education was supposedly preparing me to live.  In the back of my mind, I was slowly starting to understand that everything I had always assumed would forever be in the future was now sneaking up on me.  I can remember driving to and from school, listening to this song in my car and promising myself that I would never let every day be exactly the same.  A part of me laughs when I think about how naive and innocent that sounds today.  It’s hard to believe that it was actually little less than four years ago.

I guess I should also admit that listening to this song inspired me to break up with my then-boyfriend because, as I told him, “It’s just that every day with you is exactly the same.”  Yes, for some reason, I thought that he would see my point if I phrased it that way.

Anyway, it’s still a good song.