Great Moments In Television History #37: Eisenhower Hosts The First Televised Press Conference

“Well, I see we’re trying a new experiment this morning. I hope that doesn’t prove to be a disturbing influence.”

With those words, President Dwight D. Eisenhower opened the first ever televised (though pre-taped) presidential news conference. For the first time, viewers at home could watch as the President took questions from the members of the press and answered them in his own words. Today, we take it for granted and we even get bored with televised news conferences and speeches. But seventy years ago today, on January 19th, 1955, what Eisenhower did was considered to be revolutionary and a little dangerous. How would the public react to actually seeing the man who led the country answering questions in person.

Eisenhower was asked about the dangers of Communist China, the new budget bill, and his own opinion about how his first term had gone and whether had any plans for a potential second term. Eisenhower laughed at the last query, saying, “It looks like a loaded question.”

Obviously, the new experiment worked. The pubic continued to like Ike and, when he did run for a second term, he was elected just as easily as the first time. The Democrats didn’t even bother to put a new candidate and instead just brought back Adlai Stevenson. Eisenhower would be succeeded by John F. Kennedy, who went on to perfect Eisenhower’s “new experiment.”

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