Music Video of the Day: Pepper by Butthole Surfers (1996, dir. Gavin Bowden)


Just like with Alanis Morissette’s You Oughta Know, Pepper by Butthole Surfers was one of those songs that came at an odd time. That brief little window between the musical renaissance of the early-90s and the musical plague of the late-90s. In between we got interesting transitional groups like Butthole Surfers and PUSA.

The music video is simultaneously dark with it’s lyrics and crime scene presentation, but then we suddenly switch gears to something that looks like a variety show and/or old commercials. Even the cops from the dark part come over to act as backup dancers for the band. On the dark side, Erik Estrada shows up as a kidnapping victim who is being rescued from the lead singer of the band. For people who are older than me, the name means the show CHiPs, which I’m sure is why he is in this music video. However, to people of my generation, he will always be Marco Rodrigo Diaz de Vivar Diego Garcia Marquez from Sealab 2021.

I honestly don’t really get it all too much. To me it’s all about contrast in how songs tend to switch gears from the verses to the chorus and back. Much like the video switches from the police scenes during the verses, then goes to the colorful portions during the chorus and back again. Sometimes it intermixes them a bit, but by and large, they are divided. That’s about all I’ve got other than that I like this song, and the video reminds me of the one for Frontier Psychiatrist by The Avalanches.

However, Wikipedia adds a little more to the story. It tells me that the reason the police and Estrada are shown eating corn from a can is a reference to how music videos are made. Apparently music video directors are told to “have this shot and that shot – how they’re spoon-feeding images to the audience.” Sounds like he is describing making any film. Except maybe Derek Jarman’s Blue (1993), which is just a blue screen while audio plays over it. There had to be more to the quote. Some context that makes the statement make more sense like that he is talking about being given direction by producers and people from the band’s record company about things they have to include.

Lisa has since added even more to the story in the comments.

Enjoy!