Yep! That is just like I remember. By that I mean, it’s the same music video as Addicted To Love with only minor changes. I recommend watching the two music videos side-by-side because you’ll notice only a couple of things are different:
- For whatever reason, they decided not to give the guys as much screen time as they gave the girls. I guess you can chalk this up to numerous things. Perhaps they wanted to send a message by showing that the music video works just as well with guys, but not sexualize them as much. On the other hand, they sexualize Shania Twain herself, so I am not sure. Perhaps it was to tie-in with the song, and make it about pride of female form rather than a simple display while also showing that guys can be just as simplified to an attractive form in the same way as Addicted To Love did with women. It could also just have been that they were told to put the heavy focus on Twain, and so that’s what they did. Given the time-period, that actually makes the most sense to me with maybe those other things being an afterthought.
- They throw in a few additional flourishes such as an iris transition, and give Shania some solo-time.
- It also looks better. One reason of which was most likely a result of a change in equipment and budget. The other reason is likely due to who they got to shoot the music video.
That’s it. Even the runtimes are only off by one second. This music video is one second longer than Addicted To Love.
Unlike Addicted To Love, where we know who all five girls are, I was only able to track down one of the guys named Bryce Buell. I won’t paraphrase the interview entirely, but the most interesting thing to me was that he noticed that Shania was quite petite, so they kept using some camera tricks to make her look taller than the guys. At about two minutes and fourteen seconds you can see the height difference he’s talking about.
Director Paul Boyd has shot somewhere around 150 music videos. He did several of them for Shania Twain.
I wish I could save the cinematographer of this music video for another day, but he happened to shoot this music video, so I’ll talk about him now.
His name is Daniel Pearl. He has shot at least 430 music videos since around 1982. Not small music videos either. He shot November Rain for Guns N’ Roses, Every Breath You Take for The Police, and Billie Jean for Michael Jackson to name a few. In fact, he’s credited as starting modern music videos back in 1969 when he made an experimental film called Rock ‘n’ Roll Nose using a song by The Byrds as the score. He also has numerous other film credits that are notable. He shot the original Texas Chainsaw Massacre in 1974. He was brought back to shoot the 2003 remake as well. He also did the 2009 Friday the 13th. His credits go on and on. Odds are, you’ve seen something he shot.
If you have only seen the music video for Addicted To Love, then this is well worth watching. For those who have seen this already, then enjoy this time capsule of the late 90’s pop princesses.