One of the films that was to have it’s day in the Super Bowl ad campaign rush was Paramount Pictures’ troubled epic zombie apocalypse film, World War Z.
Starring Brad Pitt and directed by Marc Forster, the film is an adaptation (very loosely adapted from the novel) of the novel of the same name written by Max Brooks. Anyone who is even remotely interested in the topic of zombie fiction (or that they’re real like certain awesome people) have read this novel and have been highly anticipating the film. When the first trailer was released several months ago the reaction to the changes made from book to film was a resounding “Huh” to “WTF?!” from fans.
Time will not be changing some of these reactions, but from the sudden release of the Super Bowl ad TV spot that the film will show during Sunday’s Big Game it looks like the film will take the basic premise of the novel and go it’s own way. The zombies being CGI when seen from a distance and moving like ravenous army ants (siafu as the Japanese call them which is also what the zombies were called in the novel).
The film seems to want to see the zombie apocalypse first-hand as it occurs and sped things up to bring more action to the proceedings. This is not a bad thing if the film had been titled other than World War Z, but since it needed to use that name the complaints by fans of the novel will continue. Just based on the trailer and this teaser spot alone it looks like there’s something interesting going on in this film that people will either love or hate. I’m hoping I’ll be of the former than the latter.
World War Z is set for a June 21, 2013 release date.